BLOG

Marketing Insights & Strategies

Practical advice and proven tactics to elevate your marketing performance

Marketing Automation
AI Marketing
A visual representation of the 2025 Vibe Marketing Playbook, showcasing AI-driven workflow automations for business transformation.
May 26, 2025
7 min read

The 2025 Vibe Marketing Playbook: 100+ Free Workflow Automations to Transform Your Business

Unlock Vibe Marketing in 2025: A playbook with 100+ free workflow automations to transform marketing, boost efficiency, and scale your business with AI.

Marketing Automation
Marketing automation dashboard showing various metrics and workflows for startup growth
May 26, 2025
9 min read

Best marketing automation for startups: scale your business without scaling your team

Discover how marketing automation can help your startup scale efficiently without increasing headcount. Learn about essential workflows, tools, and implementation strategies.

Marketing
Growth
A professional marketer working part-time with a startup team on growth strategy
May 24, 2025
10 min read

How to Hire a Fractional CMO for Your Startup Without Breaking the Bank

Learn how a fractional CMO can provide strategic marketing leadership for your startup at a fraction of the cost of a full-time executive. Perfect for growth-focused founders with limited budgets.

Budgeting
A startup founder planning their marketing budget with a laptop and financial charts
May 23, 2025
10 min read

How to plan your marketing budget when your tech startup has no revenue

Learn how to create an effective marketing budget for your early-stage tech startup without revenue. Discover strategies for manual outreach, community building, and smart budget allocation.

Paid Search
PPC ROI calculator with financial metrics, upward trending arrows, and marketing analytics visualizations
May 17, 2025
11 min read

PPC ROI Calculator: Maximize your ad investment with accurate ROI tracking

Track and optimize your PPC campaign profitability with this ROI calculator. After managing campaigns for a decade, I've learned that understanding true ROI—not just ROAS—is the key difference between wasted ad spend and profitable growth.

Paid Search
Tools
PPC Toolbox Chrome Extension interface with Google Ads automation tools for PPC specialists
May 3, 2025
8 min read

Must-have PPC chrome extensions to supercharge your google ads campaigns

Discover how PPC Toolbox and other essential PPC tools Chrome extensions can automate your Google Ads workflow, saving hours and improving campaign performance based on a decade of industry experience.

Join My Marketing Inner Circle

I share my best strategies, industry insights, and growth tactics that I don't post anywhere else. And yes, they're actually good, I promise.

No spam, just actionable marketing insights. Unsubscribe with one click.

Curated contentWeekly insightsPremium tools