Growing a business in St Albans can feel like sprinting uphill past the Cathedral. ⛰️ I'm Daniel Popa and I make that climb easier by turning traffic into paying customers. After a decade optimising £80 million+ in ad spend across the UK, I now help Hertfordshire brands win locally, and scale nationally.
Trusted by companies of all sizes, from startups to established brands
When you're running a business in St Albans, every marketing pound needs to work harder. That's where a specialized digital marketing consultant becomes invaluable. Instead of hiring a full marketing team or struggling with DIY campaigns, you get immediate access to senior-level expertise that's been proven across hundreds of campaigns.
The expertise advantage is immediate. While your competitors are still figuring outGoogle Ads bidding strategiesor wondering why their conversion rates are stuck at 2%, you're implementing advanced techniques that I've refined over a decade. This isn't theoretical knowledge—it's battle-tested strategies that have optimized over £80 million in ad spend.
Cost-effectiveness that makes sense. A senior digital marketing hire in St Albans costs £60,000-£80,000 annually, plus benefits, training, and the risk they might not deliver. A digital marketing consultant gives you that same expertise for a fraction of the cost, with proven results from day one. You pay for outcomes, not overhead.
Speed to results. There's no learning curve, no trial and error period, no expensive mistakes while someone figures out your industry. I bring frameworks and processes that work immediately, whether you're a St Albans tech startup needing rapid user acquisition or an established Hertfordshire business looking to scale beyond the local market.
The data speaks for itself: businesses working with specialized digital marketing consultants see 42% faster implementation of new strategies and 68% better ROI on their marketing spend compared to in-house teams or generalist agencies. When growth matters, expertise accelerates everything. Learn more about mybackground and approach.
Real feedback from St Albans businesses
"Daniel brought exceptional expertise to our team. His technical skills and analytical approach helped us dramatically improve our account efficiency. The results spoke for themselves."
"Highly solution-oriented with exceptional technical skills. Daniel always delivers quality work quickly. After his audit and implementation, our performance improved drastically in just a short time."
"Daniel saved us from wasting money on campaigns that weren't delivering results. His in-depth analysis identified exactly where we were going wrong and fixed it."
Unlike traditional consultants who just advise, I execute. I optimize paid media, fine-tune funnels, and improve conversion rates to help St Albans businesses scale efficiently. Check out my guide onessential PPC toolsfor additional workflow optimization.
I focus on what actually drives results: boosting revenue, reducing acquisition costs, improving lifetime value, and scaling efficiently across channels. Read more insights aboutpaid search budget allocation in 2025.
Hey, I'm Daniel 👋 I'm a data-driven digital marketer with a passion for performance and over 10 years of experience helping St Albans businesses grow through paid media, CRO, user acquisition, and retention.
I've managed more than £80 million in ad spend for brands like Rolex, O2, British Gas, Europcar, and SeedLegals. I've led hundreds of CRO experiments, tested just about every performance channel out there, and know how to build strategies that scale without wasting budget. Learn abouttracking marketing data effectivelyto make better decisions.
Based in the heart of Hertfordshire, I understand the local St Albans business landscape and help companies compete both locally and globally.
Deep understanding of the St Albans market, local competition, and regional business challenges.
Direct access to me, not a junior account manager. Personal attention to your business goals and challenges.
Experience with international campaigns and global brands, bringing enterprise-level expertise to St Albans businesses.
Get exclusive digital marketing insights, local market updates, and proven strategies delivered to your inbox weekly. Plus, get access to resources like mystartup marketing budget guide.
Let's discuss how data-driven digital marketing can help your business grow. Book a free 30-minute strategy call to explore opportunities specific to your business.
Common questions about digital marketing consulting services in St Albans